The world’s toughest long-distance race spreads global inspiration for fossil-free development
Press Release
For the third year in a row, the world’s toughest long-distance race, One Water Race, will be held in the Stockholm archipelago. The world’s best long-distance athletes will cover 250 kilometers nonstop, from Arholma to Landsort. The purpose of the race is to highlight the urgent environmental threat to our world’s oceans – which absorb 30 percent of the planet’s carbon dioxide emissions. It has now been confirmed that the Swedish electric boat company X Shore will become the Official Supplier to One Water Race with the aim of spreading global information and inspiration about a fossil-free marine environment. One Water Race will take place from August 20–22nd.
“Our aim is to use the appeal of sports to spread knowledge about our marine environment, and together with X Shore, we can concretely demonstrate that a fossil-free marine environment is possible and inspire the boating industry in its development. Together with a global player like X Shore, we can spread knowledge through media, locally and globally,” says Thomas Ogander, founder of One Water Race.
A local competition format with global reach
One Water Race has quickly established itself as the world’s toughest endurance race, with a global reach spanning 190 countries over five continents. The race is a unique competition format that attracts the top long-distance athletes from around the world and puts Sweden, the Stockholm archipelago, and the critical water issue in focus both locally and globally.
“We live in a media-driven world, and we focus on attracting and captivating a broad and global audience for an important cause through a wide range of professional media formats and a unique and dramatic 65-hour live broadcast.”
The world’s toughest race for the world’s toughest challenge
One Water Race is a way to highlight the One Water Foundation – an independent foundation working to accelerate various collaborative projects between the business community and the public sector to reduce the threat to our water and marine environments. The collaborative projects “Stop Fueling the Ocean” and “A Fossil-Free Archipelago” are currently underway, involving the Stockholm County Administrative Board, the Swedish Transport Agency, and the Swedish Agency for Marine and Water Management, among others.
“We are the world’s leading supplier of electric boats, combining Swedish maritime craftsmanship with technology, innovation, and sustainability. As the Official Supplier of One Water Race, we can concretely demonstrate change and drive the boating industry’s development towards a fossil-free marine environment,” says René Hansen, CEO of X Shore.
For further contact, please reach out to:
Thomas Ogander, founder and initiator, One Water Race
ogander@onewaterrace.com or +46 707 49 00 85
Connor Batty, press officer, X Shore
batty@xshore.com or +44 7733 117 960
About X Shore
The Swedish climate tech and electric boat company X Shore was founded in 2016 in Stockholm by Konrad Bergström. Manufactured in Sweden, X Shore has become the world’s leading supplier of electric boats, with customers in markets such as North America and Europe. X Shore’s boats use no fossil fuels and have minimal impact on marine life. X Shore creates 100% electric boats for a fossil-free tomorrow. By combining Swedish maritime craftsmanship with technology, innovation, and sustainability, we are transforming and recharging the future of the boating industry. Learn more at: www.xshore.com
About A Fossil-Free Archipelago
The goal is for the Stockholm archipelago to become fossil-free, serving as a model for progressive environmental development of marine environments in several areas of Sweden and influencing the world and future generations. The first step in the collaborative project is to replace all fuel stations in the Stockholm archipelago with modern stations that can handle fossil waste, recycling, and sanitary needs. The goal is to achieve this by 2030. Learn more at: www.onewaterfoundation.com
